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What is Identity?

Identity connects a person or thing with the information a system holds about it. Understanding that relationship is the starting point for deciding what to trust and what access to allow.

Identity in context

Identity helps us answer a basic question: who or what are we dealing with? In everyday life, the answer depends on context. You might be a customer, an employee, a student, or an account holder. You are the same person, but each relationship involves different information, expectations, and permissions.

You open your photo account and see your name beside an album. At work, the same name appears in an employee directory. Both records concern you, but they exist for different reasons. The photo service needs to connect you with your photos; your employer needs to connect you with your work.

Being a customer of one service does not make you an employee of another, even when both records carry the same name. The identity a system works with belongs to that relationship.

Photo service

Relationship
Album owner
Name
Your name beside an album
Exists to
Connect you with your photos

Work directory

Relationship
Employee
Name
The same name
Exists to
Connect you with your work

Being a customer of one service does not make you an employee of another, even when both records carry the same name.

The same person can have different records in different systems.

Digital representations

Think of the photo account as a record the service can work with. It might hold a user ID, a name, an email address and an account status. The person it represents is the subject. Information describing that subject is held as attributes, while an identifier distinguishes the record within the system.

Suppose you change your name. The service should still recognize the account and keep your albums connected to it. A stable user ID lets it follow the record while descriptive fields change. A display name is useful to people, but two matching names don't establish one account or one person.

The distinction between a subject and its digital representation matters. You are not your account. Your account represents you within a particular system, and you may have many accounts across different systems. An email address can help identify an account. A password, or a small device made for signing in, can help prove control of it. Neither, by itself, describes everything about who you are.

Software needs records too. A printing application, a device or an automated service can have a digital identity. Its identifier lets another system distinguish it from the other applications or devices making requests.

Before

Name
an old display name
Account
photo-42

After

Name
a new display name
Account
photo-42
The attribute changes. The identifier still points to the same record.

Identity and Access Management

Once the service has these records, someone has to look after them. New accounts are created, details change, access is granted or removed, and accounts eventually close. Identity and access management, usually shortened to IAM, covers that work along with authentication, which checks that the person signing in controls the account, and access decisions and their enforcement.

Many organizations give much of this work to a dedicated identity service. It keeps the accounts, runs sign-in and answers access questions for the applications that rely on it, so each application doesn't have to build all of that itself. One identity service can also host many organizations at once. Each organization then has its own separate space, called a tenant, with accounts, applications and settings that other tenants can't see or change.

Imagine a photographer joining a team and later leaving it. The service needs to create the right account, provide a way to sign in, allow the team's work and remove that access when it is no longer appropriate. These decisions are connected, but they answer different questions.

Understanding identity means understanding those connections: the person or thing being represented, the information a system holds about it, the evidence that supports trust, and the access that follows.

Joining a team

Account
Create the right account and provide a way to sign in
Access
Allow the team's work

Working

Account
Details change
Access
Granted or removed

Leaving it

Account
Accounts eventually close
Access
Remove that access when it is no longer appropriate

These decisions are connected, but they answer different questions.

IAM covers the account’s whole working life.

Claims and evidence

Before relying on a record, ask where its information came from. If you type a name and job title into a form, the service now holds those values. Saving them hasn't established that they're true. Each is a claim, a statement about the subject.

A nickname beside a photograph may need no checking. A claim that someone manages a team matters more if it would let them approve other people's access. The service needs evidence appropriate to that decision, such as confirmation from the employment system responsible for the role.

The same care applies to sign-in. Knowing a password may demonstrate control of an account without establishing the person's legal name. An email code may demonstrate access to a mailbox without verifying a job title.

Profile formSaving them hasn't established that they're true. Each is a claim, a statement about the subject.

A nickname beside a photograph

Claim
A nickname
Could let them
Appear beside a photograph
Evidence
May need no checking

"I manage this team."

Claim
Manages a team
Could let them
Approve other people's access
Evidence
Confirmation from the employment system responsible for the role

Knowing a password may demonstrate control of an account without establishing the person's legal name.

Saving a claim does not establish that it is true.

Check your understanding

Try these questions before moving on. If an answer isn't right, use the feedback and try again.

Ava changes her name in the photo service. Her work account still shows the old name. What does this tell you? 1 of 2

Choose one answer.

Mia types 'manager' into her new profile. A colleague proposes giving her approval permissions immediately. What is missing? 2 of 2

Choose one answer.

Try it in the Lab

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